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DECISIVE How to Make Better Decisions
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DECISIVE How to Make Better Decisions

CAREER ADVICE AND ACHIEVING SUCCESS
Šifra artikla: 374298
Isbn: 9781847940865
Izdavač : ARROW
In Decisive, Chip and Dan Heath draw on decades of psychological research to explain why we so often get it very badly wrong - why our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking. At the same time they demonstrate how relatively easy it is to avoid...  In Decisive, Chip and Dan Heath draw on decades of psychological research to explain why we so often get it very badly wrong - why our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking. At the same time they demonstrate how relatively easy it is to avoid the pitfalls and find the best answers, offering four simple principles that we can all learn and follow. In the process, they show why it is that experts frequently make mistakes. They demonstrate the perils of getting trapped in a narrow decision frame. And they explore people's tendency to be over-confident about how their choices will unfold. Detaljnije
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In Decisive, Chip and Dan Heath draw on decades of psychological research to explain why we so often get it very badly wrong - why our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking. At the same time they demonstrate how relatively easy it is to avoid the pitfalls and find the best answers, offering four simple principles that we can all learn and follow. In the process, they show why it is that experts frequently make mistakes. They demonstrate the perils of getting trapped in a narrow decision frame. And they explore people's tendency to be over-confident about how their choices will unfold.
        Trenutno nema komentara
        Karakteristika Vrednost
        Kategorija CAREER ADVICE AND ACHIEVING SUCCESS
        Autor Chip Heath, Dan Heath
        Težina specifikacija 0.5 kg
        Izdavač ARROW
        Pismo Latinica
        Povez Broš
        Godina2014
        Format13 x20
        Strana336

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