20TH CENTURY ALCOHOL AND TOBACCO 20TH CENTURY ALCOHOL AND TOBACCO
20TH CENTURY ALCOHOL AND TOBACCO 20TH CENTURY ALCOHOL AND TOBACCO
20TH CENTURY ALCOHOL AND TOBACCO 20TH CENTURY ALCOHOL AND TOBACCO
20TH CENTURY ALCOHOL AND TOBACCO 20TH CENTURY ALCOHOL AND TOBACCO
TASCHEN

20TH CENTURY ALCOHOL AND TOBACCO

Šifra artikla: 327993
Isbn: 9783836566520
A Century's Worth of Pleasure and Pause
Selling the most delicious vices

Vices or virtues: drinking and smoking provided marketers with products to be forged into visual feasts. In this lush compendium of advertisements, we explore how depictions of these commodities spanned from the elegant to the offbeat, revealing how manufacturers prodded their customers throughout the 20th century to imbibe and inhale.

Each era's alcohol and tobacco trends are exuberantly captured page after page, with brand images woven into American popular culture so effectively that almost anyone could identify such icons as the Marlboro Man or Spuds MacKenzie, figures so familiar they could appear in ads without the product itself. Other advertisers devised clever and subliminal approaches to selling their wares, as the wildly successful Absolut campaign confirmed. Even doctors contributed to a perverse version of propaganda, testifying that smoking could calm your nerves and soothe your throat, while hailing liquor as an elixir capable of bringing social success.

Whether you savor these visual delights, or enjoy inhaling and wallowing in forbidden pleasures, you will certainly be thrilled by this exploration of a decidedly vibrant--and sometimes controversial--chapter of advertising history.
0,00 RSD
4.400,00 RSD
3.520,00 RSD
Ušteda: 880,00 RSD
Obavesti me o sniženju
  • NSZ
0+ komada na lageru
Količina: 1 Kom
2
1
Sačuvajte u listi želja
Pomoć
A Century's Worth of Pleasure and Pause
Selling the most delicious vices

Vices or virtues: drinking and smoking provided marketers with products to be forged into visual feasts. In this lush compendium of advertisements, we explore how depictions of these commodities spanned from the elegant to the offbeat, revealing how manufacturers prodded their customers throughout the 20th century to imbibe and inhale.

Each era's alcohol and tobacco trends are exuberantly captured page after page, with brand images woven into American popular culture so effectively that almost anyone could identify such icons as the Marlboro Man or Spuds MacKenzie, figures so familiar they could appear in ads without the product itself. Other advertisers devised clever and subliminal approaches to selling their wares, as the wildly successful Absolut campaign confirmed. Even doctors contributed to a perverse version of propaganda, testifying that smoking could calm your nerves and soothe your throat, while hailing liquor as an elixir capable of bringing social success.

Whether you savor these visual delights, or enjoy inhaling and wallowing in forbidden pleasures, you will certainly be thrilled by this exploration of a decidedly vibrant--and sometimes controversial--chapter of advertising history.

Ostavi komentar

Trenutno nema komentara
Karakteristika Vrednost
Kategorija DESIGN
Izdavač TASCHEN
Pismo Latinica
Povez Tvrd
Godina2018
Format26x30
Strana580

Slični proizvodi

Women designers have made an immense contribution to our shared material culture and built...
4.488,00 RSD
5.610,00 RSD
Highly creative people are good at seeing connections. By enhancing your ability to see co...
2.156,00 RSD
2.695,00 RSD
In the 1950s the space race between the USA and the USSR was well and truly on, and was fo...
1.672,00 RSD
2.090,00 RSD
Swiss Army Knives is the comprehensive guide for Swiss Army Knives no collector should ...
1.232,00 RSD
1.540,00 RSD
The Graphic Art of Tattoo Lettering is a visually led, comprehensive guide to designing an...
2.631,20 RSD
3.289,00 RSD
Street Art is a phenomenon and subcultural movement that reaches from the darkest urban ba...
1.408,00 RSD
1.760,00 RSD
Lively and informative, The World Atlas of Tattoo is a superbly illustrated and compelling...
2.552,00 RSD
3.190,00 RSD
With over 240 fully peelable stickers, Stickerbomb 3 presents the most exciting work from ...
1.144,00 RSD
1.430,00 RSD
Prototyping and Modelmaking for Product Design illustrates how prototypes are used to help...
3.740,00 RSD
4.675,00 RSD
Fritz Kahn (1888 1968) was a German doctor, educator, popular science writer, and informat...
1.936,00 RSD
2.420,00 RSD
In 1995, the D&AD published a book on the art of writing for advertising. The then best-se...
1.936,00 RSD
2.420,00 RSD
With this book anyone can create protest graphics. The 46 die-cut stencils, plus a besp...
2.534,40 RSD
3.168,00 RSD
Pomoć
string(0) ""
string(0) ""