THE DESIGN BOOK

From Japan is a collection of work from some of the most talented agencies in Japan, such as Nendo, MR Design, Grand Deluxe, Daikoku Design Institute, The Simple Society and many more.

Universal Principles of Design, Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design.

More than 50 years later, the fascination with mid-century design is stronger than ever before. Explore the popular movement’s distinctive style in this A-Z guide to the 300 influential designers who helped to define it.

From popular icons such as Alvar Aalto, Lina Bo Bardi, Tony Duquette, Charles & Ray Eames, Pierre Jeanneret, Florence Knoll, and Gio Ponti to the movement’s lesser-known figures, the book showcases an expansive, richly illustrated portrait of Mid-Century Modernism across the globe.

A riotous, 720-page celebration of sneaker culture and sporting legends, as told through the medium of vintage print advertising

More than a decade in the making, Soled Out is the definitive - and only - collection of sneaker advertisements from the footwear industry's golden age. Lovingly written and compiled by Simon 'Woody' Wood, founder of the legendary Sneaker Freaker magazine and author of The Ultimate Sneaker Book, this colossal volume combines nearly 900 vintage images with a punchy narrative full of insider stories and historical revelations.

The Design Book analyses the ideas and principles behind the design of pioneering products,
information systems and environments, exploring how creativity and innovation shape our lives,from the aesthetic movement to mid-century modern and contemporary parametricism.

In this book, you will find:

The evolution of design from ancient times, through early manufacturing to the cutting-edge concepts of the 21st-century.
Profiles of the individuals and manufacturers behind each ground-breaking development.
Fascinating insight into design movements, showing how each one began and describing its philosophy and visual style.

In 2016, sportswear manufacturer Nike and fashion designer Virgil Abloh joined forces to create a sneaker collection celebrating 10 of the Oregon-based company's most iconic shoes. With their project The Ten-which reimagined icons like Air Jordan 1, Air Max 90, Air Force 1, and Air Presto, among others-they reinvigorated sneaker culture.

Virgil Abloh's designs offer deep insights into engineering ingenuity and burst with cultural cachet. Drawing on the genius of the original shoe using lettering, ironic labels, collage, and sculpting techniques, Abloh played with language and sculptural elements to construct new meaning. Inspired by the wit of Dadaism, architectural theory, and avant-garde happenings, he analyzed what makes each shoe iconic and deconstructed it into an artistic assemblage, making each shoe into a piece of industrial design, a readymade sculpture, and a wearable all at once.

In 1995, the D&AD published a book on the art of writing for advertising. The then best-selling book remains an important reference work today-a bible for creative directors. D&AD and TASCHEN have joined forces to bring you an updated and redesigned edition of the publication. Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals-often agency leaders or owners themselves. The book features a work selection and essays by 53 leading professionals in the world, including copywriting superstars such as David Abbott, Lionel Hunt, Steve Hayden, Dan Wieden, Neil French, Mike Lescarbeau, Adrian Holmes, and Barbara Nokes. The lessons to be learned on these pages will help you create clearer and more persuasive arguments, whether you are writing an inspiring speech, an engaging web banner or a persuasive letter.

A lavishly illustrated guide to the history of design, this book showcases more than 100 of the most groundbreaking and important design classics ever created - from the 1860s to the present.

Discover the story of design and its evolution from the industrial revolution to
the modern day - from William Morris wallpaper and the Swiss Army Knife to 21st-century icons of design such as the Apple iPad and Philippe Starck's Master's Chair.

With stunning photography and useful explanatory pull-outs of characteristic features, each entry shows you the numerous ways in which art and engineering have created products that are both functional and beautiful. Comprehensive profiles of each celebrated design explain why each one was created, and who for, and how innovations in technology and materials made its creation possible.

This inspiring book chronicles the most influential ideas that have shaped industrial and product design. Written by two experts on modern design, it provides both a concise history of the subject, and offers a fascinating resource to dip into for the general reader.

From the origins or modern design in the craft movements of the 19th and early 20th century and the changes brought about by mass production, the book traces the most important ideas in design through the modern movement and post-war consumer society to more recent ideas such as Open-Source Design and Biomimicry.

Arranged in a broadly chronological order, the ideas are presented through fascinating text and arresting visuals, 100 Ideas that Changed Design explores when each idea first evolved and the subsequent impact it has had up to the present day.

Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process.

Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity.

Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.

This is the bible of breakthroughs and inspiration in the design of the 20th century. Poised at the start of the 21st century, we can see clearly that the previous century was marked by momentous changes in the field of design. Aesthetics entered into everyday life with often staggering results. Our homes and workplaces turned into veritable galleries of style and innovation. From furniture to graphics, it's all here - the work of artists who have shaped and recreated the modern world with a dizzying variety of materials. From the organic to the geometric, from Art Deco, through to Pop and High-Tech, this book contains all the great names - Bernhard Bertoia, De Stijl, Dieter Rams, Philippe Starck, Charles and Ray Eames, to name only a very few. This essential book is a comprehensive journey through the shapes and colors, forms and functions of design history in the 20th century. This title offers an A-Z of designers and design schools, which builds into a complete picture of contemporary living. Lavishly illustrated, this is design in the fullest sense.