UNIVERSAL PRINCIPLES OF BRANDING UNIVERSAL PRINCIPLES OF BRANDING
UNIVERSAL PRINCIPLES OF BRANDING UNIVERSAL PRINCIPLES OF BRANDING
ROCKPORT

UNIVERSAL PRINCIPLES OF BRANDING

Šifra artikla: 384794
Isbn: 9780760378205
Autor : Mark Kingsley
Izdavač : ROCKPORT
Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.
Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.
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Universal Principles of Branding presents 100 concepts, theories, and guidelines that are critical for defining, building, and delivering brands today.
Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.
Trenutno nema komentara
Karakteristika Vrednost
Kategorija GRAPHIC DESIGN
Autor Mark Kingsley
Težina specifikacija 0.5 kg
Izdavač ROCKPORT
Pismo Latinica
Povez Tvrd
Godina2023
Format21x25
Strana216

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