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Šifra artikla: 402821
ISBN: 9781861976109
Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace. The authors examine marketing campaigns that have succeeded and others that have failed, why good ideas didn't live up to expectations, and offer their own ideas on what would have worked better. The real-life examples, commonsense suggestions and killer instincts contained are nothing less than rules by which companies will flourish or fail.
1.760,00 RSD
1.496,00 RSD
Ušteda:
264,00RSDDodatnih 10% popusta na tri i više kupljenih artikala sa naznačenim količinskim popustom.
Izaberi količinu
Karakteristike
Vrednost
Kategorija
CAREER ADVICE AND ACHIEVING SUCCESSAutor
Al Ries, Jack TroutTežina
0,5kg
Izdavač
Pismo
Latinica
Povez
Broš
Broj strana
160
Format
13X20
Godina
1994
Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace. The authors examine marketing campaigns that have succeeded and others that have failed, why good ideas didn't live up to expectations, and offer their own ideas on what would have worked better. The real-life examples, commonsense suggestions and killer instincts contained are nothing less than rules by which companies will flourish or fail.
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Šifra artikla: 402821
1.760,00 RSD
1.496,00 RSD
Ušteda:
264,00RSD























