PROFILE BOOKS

GOOD STRATEGY, BAD STRATEGY

Šifra artikla: 337998
Isbn: 9781781256176
Izdavač : PROFILE BOOKS
When Richard Rumelt's Good Strategy/Bad Strategy was published, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Since then, his original and pragmatic i...  When Richard Rumelt's Good Strategy/Bad Strategy was published, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.

Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument.
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When Richard Rumelt's Good Strategy/Bad Strategy was published, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.

Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument.
        Trenutno nema komentara
        Karakteristika Vrednost
        Kategorija CAREER ADVICE AND ACHIEVING SUCCESS
        Autor Richard Rumelt
        Težina specifikacija 0.5 kg
        Izdavač PROFILE BOOKS
        Pismo Latinica
        Povez Broš
        Godina2017
        Format13x20
        Strana336

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