DESIGN

This inspiring book chronicles the most influential ideas that have shaped industrial and product design. Written by two experts on modern design, it provides both a concise history of the subject, and offers a fascinating resource to dip into for the general reader.

From the origins or modern design in the craft movements of the 19th and early 20th century and the changes brought about by mass production, the book traces the most important ideas in design through the modern movement and post-war consumer society to more recent ideas such as Open-Source Design and Biomimicry.

Arranged in a broadly chronological order, the ideas are presented through fascinating text and arresting visuals, 100 Ideas that Changed Design explores when each idea first evolved and the subsequent impact it has had up to the present day.

This is the bible of breakthroughs and inspiration in the design of the 20th century. Poised at the start of the 21st century, we can see clearly that the previous century was marked by momentous changes in the field of design. Aesthetics entered into everyday life with often staggering results. Our homes and workplaces turned into veritable galleries of style and innovation. From furniture to graphics, it's all here - the work of artists who have shaped and recreated the modern world with a dizzying variety of materials. From the organic to the geometric, from Art Deco, through to Pop and High-Tech, this book contains all the great names - Bernhard Bertoia, De Stijl, Dieter Rams, Philippe Starck, Charles and Ray Eames, to name only a very few. This essential book is a comprehensive journey through the shapes and colors, forms and functions of design history in the 20th century. This title offers an A-Z of designers and design schools, which builds into a complete picture of contemporary living. Lavishly illustrated, this is design in the fullest sense.