DESIGN

More than 50 years later, the fascination with mid-century design is stronger than ever before. Explore the popular movement’s distinctive style in this A-Z guide to the 300 influential designers who helped to define it.

From popular icons such as Alvar Aalto, Lina Bo Bardi, Tony Duquette, Charles & Ray Eames, Pierre Jeanneret, Florence Knoll, and Gio Ponti to the movement’s lesser-known figures, the book showcases an expansive, richly illustrated portrait of Mid-Century Modernism across the globe.

A riotous, 720-page celebration of sneaker culture and sporting legends, as told through the medium of vintage print advertising

More than a decade in the making, Soled Out is the definitive - and only - collection of sneaker advertisements from the footwear industry's golden age. Lovingly written and compiled by Simon 'Woody' Wood, founder of the legendary Sneaker Freaker magazine and author of The Ultimate Sneaker Book, this colossal volume combines nearly 900 vintage images with a punchy narrative full of insider stories and historical revelations.

Discover more than 500 of the most innovative, influential, and enduring products from the last five centuries in this fully revised and expanded edition of Phaidon's much-loved companion to the best of design

The Design Book analyses the ideas and principles behind the design of pioneering products,
information systems and environments, exploring how creativity and innovation shape our lives,from the aesthetic movement to mid-century modern and contemporary parametricism.

In this book, you will find:

The evolution of design from ancient times, through early manufacturing to the cutting-edge concepts of the 21st-century.
Profiles of the individuals and manufacturers behind each ground-breaking development.
Fascinating insight into design movements, showing how each one began and describing its philosophy and visual style.

In 2016, sportswear manufacturer Nike and fashion designer Virgil Abloh joined forces to create a sneaker collection celebrating 10 of the Oregon-based company's most iconic shoes. With their project The Ten-which reimagined icons like Air Jordan 1, Air Max 90, Air Force 1, and Air Presto, among others-they reinvigorated sneaker culture.

Virgil Abloh's designs offer deep insights into engineering ingenuity and burst with cultural cachet. Drawing on the genius of the original shoe using lettering, ironic labels, collage, and sculpting techniques, Abloh played with language and sculptural elements to construct new meaning. Inspired by the wit of Dadaism, architectural theory, and avant-garde happenings, he analyzed what makes each shoe iconic and deconstructed it into an artistic assemblage, making each shoe into a piece of industrial design, a readymade sculpture, and a wearable all at once.

A lavishly illustrated guide to the history of design, this book showcases more than 100 of the most groundbreaking and important design classics ever created - from the 1860s to the present.

Discover the story of design and its evolution from the industrial revolution to
the modern day - from William Morris wallpaper and the Swiss Army Knife to 21st-century icons of design such as the Apple iPad and Philippe Starck's Master's Chair.

With stunning photography and useful explanatory pull-outs of characteristic features, each entry shows you the numerous ways in which art and engineering have created products that are both functional and beautiful. Comprehensive profiles of each celebrated design explain why each one was created, and who for, and how innovations in technology and materials made its creation possible.

Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process.

Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity.

Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.